Within the scope of our TURKHAS-3 URGE Project, we carried out a comprehensive business delegation program in the United States between February 15–21, 2026, covering Wisconsin, Orlando, Charlotte, and Newberry. During the program, our delegation visited Sub-Zero & Wolf in Wisconsin, attended KBIS 2026 (Kitchen & Bath Industry Show) in Orlando, held meetings with Electrolux in Charlotte, and explored Samsung’s production facilities in Newberry.
Throughout the program, our delegation had the opportunity to closely follow the latest trends, innovations, and technological developments shaping the global kitchen and bathroom industry, while gaining valuable insights into advanced manufacturing processes, design approaches, and innovation strategies.
KBIS 2026 provided a dynamic platform for our participating companies to engage with international stakeholders, observe current market trends, and explore new business opportunities in the U.S. market.
We believe that the direct engagements and B2B meetings conducted with leading global companies such as Sub-Zero & Wolf, Electrolux, and Samsung significantly contributed to establishing strong business connections and creating promising opportunities for future commercial collaborations.
